"Very good in every respect…" Legal 500, 2013

Brand Registration & Management

We have a long established trade marks practice, fully integrated with the firm's leading IP practice, in order to provide a “one-stop shop” on all aspects of branding. This practice includes trade mark attorneys and solicitors.

This means that we do not need to refer work to external trade mark attorneys. This saves costs and also gives you access to a team that fully understands how you can exploit your brand. For example, because we do not deal only with clearance searches and registration, we can advise you on longer term aspects of your brand strategy. What are the licensing opportunities to earn revenue streams? To what extent will your brands be readily disposable if you choose to sell them? What do you need to do to get your brands into a position where they can be licensed or sold? 

And because we are part of a full service law firm our expertise reflects the expertise of the firm as a whole in key industry sectors such a retail, hotels and leisure, gaming, financial services, media, technology and real estate.

You are in control at all times. We can provide you with direct access to your brand portfolio from your desk through an extranet facility - this is a free service - saving you time and costs.

A large amount of our work is international in nature. We manage international brand portfolios, co-ordinating with a comprehensive network of overseas associates who we have known for many years. This allows us to offer to you the best attorneys and lawyers in each country.

We are members of the Anti-Counterfeiting Group and support ACG's activities in the campaign against the trade in fakes. 

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